Out on a limb: all those rumors about a partnership between Rivian and Apple? I think that where there's smoke, there's fire.
Of all the non-EV companies out there, my hunch is Apple knows more about EVs than anyone else, and definitely knows as much about battery technology as anyone else.
And no one knows more about marketing than Apple.
And that's the trifecta: software, battery technology, and marketing.
And hype.
All four are Apple's strengths. LOL.
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Photo By Sophia
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