I was surprised to see his show go to 30 minutes. And he's squeezed in between sitcom re-runs: Seinfeld, Big Bang Theory. Really poor placement.
Here's the spin from The Hollywood Reporter: link here. Here are my thoughts:
- it's a fact that the #1 coveted demographic, those aged 25 - 45, have moved from television to their mobile devices (including laptops)
- Conan is correct; he's trying to find relevancy in a digital age
- but his biggest problem -- he is silly and he has a silly program: people can only take so much silliness.
- silly? Maybe that explains why TBS placed him between sitcom re-runs -- they are just as silly (having said that, Seinfeld still really, really holds up well)
- Johnny Carson -- the king of late night TV had exactly the right mix -- and no one can match it
- I never had the feeling that Johnny Carson was a one-trick pony -- like Letterman, one never knew what to expect on any given night -- he was always "the same" but he always seemed to be good -- although he did get a bit long in the tooth in his last few years -- but much of that seemed to be the fact that he simply seemed bored
- the "top 3" of late night network television: way too political
- but Conan: he's not political. He's just too "silly"