Locator: 44566AAPL.
One has to remember all the headwinds going into 1Q23; all the negativity regarding iPhones by analysts prior to the report; and the huge disappointment by Qualcom earlier in the week and then we get this:
Now, the second biggest Apple story folks are starting to note: services.
Not only is/are "services" surging, "services" are now Apple's second largest revenue stream. Slow and steady. Compare "services," 2013 to 2023. Goes from $1 billion to $25 billion, in big, round numbers. That would be 25 companies with revenue streams of at least $1 billion/quarter. Per quarter.
Also, noteworthy, and not mentioned once anywhere I can find it in the earnings report(s): Apple has just one retail store in India, and that store just opened up this past year.
Oh, I guess as long as I'm pumping AAPL, AAPL's margins also increased. From 44.1% to 44.3%. In other words, Apple does not have to cut prices to sell hardware.
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