Tuesday, May 7, 2024

Apple Special Event -- May 7, 2024

Locator: 47086AAPL.

Updates

May 7, 2024: what's wrong with the iPad? Opinion at Bloomberg. I love my iPad. I use it for entertainment. When I want to work, I use my laptop. In a world of apps, it's all about the iPad. 

Original Post

Biggest takeaways:

  • CPUs, GPUs, and NPUs
  • 3-nm technology

Apple Special Event. On Safari, apple.com. On now.

Starts with quick update / review by Tim Cook.

MacBook Air: world's best-selling 13-inch laptop and 15-inch laptop.

iPad: an amazing device in all respects. Great versatility. Huge updates today:
"GoodNotes" and iPencil -- for college students
streaming and social media with high resolution 


new iPad Air

  • first time ever, two sizes
    • 11-inch: updates
    • 13-inch: all new
  • M2
    • includes neural engine
  • 128GB
  • $599 and $799
  • order today; available next week

new iPad Pro

  • 256 GB
    • $999 and $1299 
    • can be ordered today; available next week
  • features Cher song at introduction! Brilliant!
    • and not just a few seconds
  • two sizes
    • new 11-inch
    • new 13-inch
  • 5.1 mm thin; and 5.3 mm thin
    • thinnest Apple product ever
  • 0.98 lb and 1.28 lb
  • OLED to iPad for the very first time
    • tandem OLED: two OLED panels to get full-screen brightness
    • breakthrough visual quality
    • ultra retina XDR 
    • nano-texture glass option: even less glare for high-end users
  • Apple silicon
    • from M2 to M4 -- wow, leaped past M3
    • introducing M4
    • second-generation 3-nm technology
    • CPU: four performance cores; 6 efficiency cores
    • 10-core GPU
    • uses half the power of M2
    • same performance of non-Apple with one-fourth the power
    • NPUs -- Apple has been adding neural engines for years; rest of industry just now starting to add NPUs
    • 38 trillion operations per second
    • need to explore the M4 more
  • iPadOS
    • Proapps
  • creativity
    • Final Cut Pro
    • Logic Pro
  • Cameras and microphones
    • 12 MP camera
  • new Magic Keyboard

Apple Pencil

  • entirely new Apple Pencil being introduced
  • Apple Pencil Pro
  • supports "Find My" -- wow!!! Absolutely needed!

College generation now talking about taking entire Apple Suite into the college library:

  • laptop
  • tablet
  • smart phone
  • watch





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