Monday, February 9, 2026

Apple Gets Ready To Draw Blood -- February 9, 2026

Locator: 49945APPLE. 

Personal comment: APPL may simply be the best 30-year investment. Period. Dot. 

Apple: an n of one. 

Link here

From the linked article:

While competitors face increasing component coats and shrinking demand, Apple’s spring 2026 collection seemingly strikes a far more optimistic note. Apple is broadening its market, while others contract, and right now appears focused on delivering faster, better products at mid-range prices.

The company is on the cusp of introducing new Macs, tablets, and smartphones aimed directly at the market segment its competitors dominate, capitalizing on their woes by applying additional pricing pressure. All these devices will run all the artificial intelligence you want them to run, while remaining resolutely the systems that already lead in any user satisfaction survey you want to name.

What’s coming?

Most of what Apple has planned has already been discussed; those plans include the first iteration of much improved Siri and Apple Intelligence services, supported by the tactical partnership with Google Gemini. 

And also: 

  • The iPhone 17e: Replacing the iPhone 16e, the $599 smartphone will carry an A19 chip along with Apple’s own networking and 5G chips. It will boast the same 6.1-in. display and 48 megapixel camera as the current model and will have MagSafe support. Given the positive reception to the base iPhone 17, the budget-friendly model should be popular as it delivers a lot of phone for the price. It’s expected to appear later this month.
  •  A new entry-level iPad equipped with the A18 chip — and an M4-powered iPad Air. This brings AI to the entry-level model for the first time; both will be available as an optional 5G-capable device thanks to Apple’s own 5G chip.
  • Pro Macs: Apple isn’t just about the mid-range; it’s about to apply pressure at the high-end, too, with new MacBook Pro models equipped with M5 Pro and M5 Max chips. These are expected to instantly bump Apple’s existing M5 MacBook to third place in the processor performance charts, which Apple now dominates in this price range. 

 So much more at the link.

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Disclaimer
Briefly

Briefly

  • I am inappropriately exuberant about the Bakken and I am often well out front of my headlights. I am often appropriately accused of hyperbole when it comes to the Bakken.
  • I am inappropriately exuberant about the US economy and the US market.
  • I am also inappropriately exuberant about all things Apple. 
  • See disclaimer. This is not an investment site. 
  • Disclaimer: this is not an investment site. Do not make any investment, financial, job, career, travel, or relationship decisions based on what you read here or think you may have read here. All my posts are done quickly: there will be content and typographical errors. If something appears wrong, it probably is. Feel free to fact check everything.
  • If anything on any of my posts is important to you, go to the source. If/when I find typographical / content errors, I will correct them. 
  • Reminder: I am inappropriately exuberant about the Bakken, US economy, and the US market.
  • I am also inappropriately exuberant about all things Apple. 
  • And now, Nvidia, also. I am also inappropriately exuberant about all things Nvidia. Nvidia is a metonym for AI and/or the sixth industrial revolution.
  • I am also inappropriately exuberant about all things Broadcom.
  • Longer version here.   
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    Link here