All the clothing is designed by the staff in Minot, and then manufactured in Minnesota. Roe said they have contacts with all the major oil companies operating in North Dakota and the response has been wonderful. They've set up a couple of dealers and continue to look for more people who might be interested.
Roe is counting on the same business practices that made them so successful with the Air Force working with the oil fields, as well. While the quality of the clothing is top-notch, it's the superior customer service Dakota Outerwear offers that Roe believes will bring in more and more customers from the Bakken.
Thursday, May 31, 2012
Great Story on Dakota Outerwear Catering to Bakken Oil Companies
Link to Minot Daily News here.
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