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Keeping Score
From "Trolling The Press Corps," Andrew Marantz, in the March 20, 2017, issue of The New Yorker:
... One America News Network, which was founded in 2013 as a right-wing alternative to Fox News; LifeZette, a Web tabloid founded in 2015 by Laura Ingraham, the radio commentator and Trump ally; Townhall, a conservative blog started by the Heritage Foundation; the Daily Caller, co-founded in 2010 by Tucker Carlson, now a Fox News host; and the enormously popular and openly pro-Trump Breitbart News Network.Free market capitalism will have a huge effect on mainstream media and non-mainstream media. The ad dollars will flow to where the viewers are.
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Motivations: Gen Xers -- "the Sandwich Generation" -- what motivates the "Sandwich Generation?
born: 1965 - 1982
- 2014: 32 - 49 years old; early-to-mid-age; mid-career; near peak-earning years; getting serious about life; getting serious about saving for retirement
- have just lived through the Bush and Obama years; worst US recession in modern history; no draft; military experience not the norm
- sandwiched between older parents (baby boomers who will leave trillions of dollars to younger generation) and millennials (born 1977 - 1995: 19 to 37 years of age -- most of whom making noise are in college; Bernie Sanders supporters
- baby boomers living longer than FDR expected; inheritance will pass to children (or grandchildren) of the "Sandwich Generation"
- from my perspective: the baby boomers will watch the Gen Xers (the "Sandwich Generation") knock heads with the Bernie Sanders millennials; baby boomers now spectators except they vote in droves and make up the Trump administration; the Deep State; and, the alt-left
Economic challenges often translated into upheavals on a personal level for Gen Xers, Yorges added. "This generation witnessed high unemployment, layoffs/downsizing and family relocations caused by economic instability as they were growing up," she explained. "As a result, Gen Xers tend to be independent and individualistic, placing more value on their own careers over loyalty to organizations. Gen Xers, many of whom grew up as 'latchkey' kids, are independent, resilient and adaptable."
Kelly added that Gen Xers often exhibit resourcefulness and self-sufficiency but may be reluctant to highlight those attributes. They "are less likely to say that they are unique, compared to Millennials and Baby Boomers," he said.
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