- this feat was last achieved by Apple in 2016
- 80 million new iPhones
- largely driven by launch of first 5G-enabled iPhone series
- improved camera features
- 10 million more iPhones sold year-over-year (2019)
- Apple's global smartphone market share increased by almost 15%
- Samsung: closest rival to Apple
- market share decreased by almost 12%
- sold eight million fewer devices than the year before (2019)
- having said that, still a lot of growth available for Apple
- global sales of all smartphones, 4Q20: 384,622,300
- Apple global sales: 79,942,700
- Apple's percent of the pie (and the size of the pie is growing): 21%
- Apple's near 15% increase in market share yielded it an "upgrade super-cycle"
- 1Q21: Apple saw its largest number of iPhone upgrades ever
- the phone alone generated ore than $65 billion in revenue for 1Q21
- iPhone 12 mini: sales performed poorly but probably helped Apple overtake Samsung thanks to its small form factor and relatively affordable $699 price tag
- Apple likely to continue the iPhone 12 mini into 2021
- might bring in new buyers, who then might "buy up"
- will introduce the iPhone 13 in 2021
The Literature Page
If I were still adding books to my library, I would probably buy Bettany Hughes' Venus and Aphrodite, 2021. I very much enjoyed her book on Helen of Troy; very well written and great vocabulary-builder.
Link here to WSJ review. My hunch is that Bettany Hughes covers a lot of the same ground as she did in Helen of Troy but it is likely filled with cocktail trivia.
When our public library opens again, I may take a look.
Links to Bettany Hughes over at my literature blog: