Dividends, Bud -- May 24, 2023

Locator: 44744BUD. 

Dividends: there are a lot of "accidental" high-dividend payers right now. Kohl's is one of them. Just saying.

BUD: link here -- when it's a headline story over at IBD -- you know things are not going well --

From the link:

The market value of Anheuser-Busch InBev, whose fourth bestselling brand is Bud Light, dropped $15.7 billion since April 1, 2023, based on a conversion to U.S. dollars by Investor's Business Daily using data from S&P Global Market Intelligence.

That's the day Dylan Mulvaney, a TikTok influencer and transgender woman, pitched the Bud Light brand during the NCAA March Madness tournament.

Meanwhile, the other major publicly traded global beer brands have added $3.2 billion in market value during the same time.

The Bud Light backlash to the promotion was almost instantaneous. Conservative consumers called for a boycott of the beer. Bud Light sales are down more than 23% as of the week ended on May 6, 2023, said Jared Dinges, beverage analyst at JPMorgan Chase in a note to clients Tuesday, citing data from NielsenIQ.

"We believe there is a subset of American consumers who will not drink a Bud Light for the foreseeable future," Dinges said. "We believe a 12% to 13% volume decline on an annualized basis would be a reasonable assumption."