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Friday, August 23, 2019

Drillinginfo Is Now "Enverus" -- Energy, Veracity, And Us (Humanity) -- August 23, 2019

Drillinginfo changes its name to Enverus "to better reflect the company's identify." Link here.

Let's see.

"Drilling Info" suggests something to me.

"Enverus"? Not so much.

So, here it is:
  • EN: the energy industry
  • VER: clarity and truth
  • US: partnership, collaboration, people, and humanity
I'm not sure what the difference is between people and humanity but then that's probably just me.

From the company:
“Our company’s purpose is to create the future of the energy industry together in collaboration with our customers and partners. This is a larger mission than we began with and represents our evolution to becoming Enverus,” Allen Gilmer, co-founder and visionary of the company, said in a release.
“This business was started by ‘oilpatch kids’ in 1999 when the industry was on the cusp of both a massive digital revolution and a once-in-a-lifetime disruption from unconventional oil and gas, Gilmer continued. “Over time, that team built a recognizable and iconic organization throughout the upstream oil and gas businesses…from the beginning, we have fueled ourselves by the power of our phenomenal people, and those people are now building the most important, integrated problem-solving platform across the world’s largest, most significant and impactful industry ever – energy.”
What I will be most interested in is whether the company can move beyond the metrics of conventional oil to the metrics of the shale revolution.

So far I've not seen any good examples of anyone moving beyond the old metrics. And the shale revolution is now at least 20 years old. 

7 comments:

  1. Statoil and DrillingInfo: manly names. Equinor and Enervus avocado toast eating names.

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    Replies
    1. Agree 1000%. I didn't think anyone could come up with a worse name than Equinor ... but what high-paid consultants come up with never surprise me.

      Enervus? If I were the CEO I would be e-nervous that I would still have a job one year from now. LOL. What a crazy "acronym."

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  2. Oildex is now Enverus too. I'm guessing a number of platforms were combined and they came up with a new name for it.

    You "olds" need to get over avocado toast. ;) Just had it for lunch.

    ReplyDelete
    Replies
    1. I had avocado yesterday with my lobster bisque, lobster starter, etc. It's not the avocado, per se, it's the mind set.

      Delete
  3. Replies
    1. I draw the line at yoga. LOL. My "yoga" is biking.

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    2. Speaking of which, for the second time in six months, a complete stranger came up to me and said, "You are a biker, aren't you?" I said, "Yes, and how did you know?" "Your calves -- all bikers have those calves." LOL.

      Delete

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