WSJ Photo of Hampton I & S in Williston, page C12

Maybe it will be on-line. Google hotel construction picks up

Yup, it's there. Cool.

Well into the story:

A similar hotel boom is unfolding in a far different locale: rural communities atop oil-shale formations being drilled for oil and natural gas. Of the top 10 US markets for hotel construction in the past year, three are in oil-shale ares: North Dakota, with 2,088 rooms under construction; the greater Corpus Christi area in Texas, with 1,491 rooms; and rural Oklahoma, with 1,242 rooms. 

The article goes on:

Braxton Development, based in Bozeman, MT, built Microtel Inns in the small North Dakota towns of Williston and Dickinson last year and opened a Hampton Inn in Williston last August.

The article mentions that this could "be a bubble set to pop" especially if the federal government cools the drilling industry (through fracking regulations).